The people behind Aether Agency Ltd’s guidance

Everything we publish is written under a named person. Here is who they are, what they work on, and where you can check.

Lauren Dawkins

Head of Content, Aether Agency

Lauren Dawkins leads content at Aether Agency, specialising in generative engine optimisation (GEO), SEO, and how brands earn visibility across AI answer engines like ChatGPT, Perplexity and Google AI Overviews.

Recent articles

Ellie

Social Media Lead, Aether Agency

Ellie leads social media at Aether Agency — campaign launches, content programmes and community management for client brands.

Recent articles