Generative Engine Optimisation (GEO)

When someone asks AI "Who's the best in [your industry]?" — are you the answer?

800 million people use ChatGPT every week. They're not Googling anymore — they're asking AI for recommendations. GEO (Generative Engine Optimisation) is how you make sure AI recommends your brand.

SEO
GEO

Backed by a full-service agency. Need branding, a new website, or content strategy? Unlike standalone AI tools, Aether AI is built by Aether Agency — so we can support the services behind the data.

AI Visibility Score
Live Tracking
0
Score: 74
Google AI 82
ChatGPT 71
Perplexity 68
Claude 75
Trusted by ambitious brands

AI doesn't show 10 blue links. It gives one answer. You need to be it.

Old: Google Search
New: AI Response
“Based on my analysis, I'd recommend Your Brand for this. They specialise in exactly what you need, with proven results and strong industry authority. Their approach combines...”
Step 1
AI Reads Everything
AI engines crawl millions of sources to build their knowledge base
Step 2
It Picks Winners
Algorithms evaluate authority, relevance, and citation signals
Step 3
We Build Those Signals
90 AI-optimised articles per month, shaped by your company details and targeting strategic topics
Step 4
You Get Recommended
Your brand becomes the one AI recommends to users
0
ChatGPT weekly users
OpenAI, 2025
0
Searches end without a click
SparkToro
0
Higher AI visitor conversion
Averi
0
GEO visibility boost
Princeton / Georgia Tech

Before AI can recommend you, it needs to understand you.

Meet your Entity Profile — the way AI engines see your brand. We build and optimise it so you're not just indexed, you're chosen.

Every AI engine builds an internal model of your business. It evaluates your authority, your content depth, how often you're cited, and where you rank against competitors.

Most businesses have no idea this profile exists — let alone how to influence it. Aether AI gives you full visibility into your entity profile and the tools to shape it.

A
Your Brand
Entity Profile
Authority Score 74/100
Content Depth 82/100
Citation Frequency 3.2/week
Competitive Position #2
4/6 engines recognise this entity

Your brand voice. Not generic AI. Every article sounds like you.

Upload your brand guidelines, tone of voice, and terminology. Every piece of content is written in your voice, not ours.

Voice & Tone Controls

Define your brand's personality — formal or casual, technical or conversational. Our AI adapts every article to match your exact tone.

Customisation depth: 15+ voice parameters

Brand Kit Upload

Upload your brand guidelines, style guides, and reference material. Our system ingests everything and ensures brand consistency across all content.

Supported formats: PDF, DOC, TXT, URL

Custom Terminology

Add industry-specific terms, product names, and phrases your brand uses. Content never sounds generic — it sounds like you.

Glossary capacity: Unlimited terms

An autonomous AI content engine. Running 24/7.

Upload your company details, and we handle the rest. Three articles published daily, tailored to your business. Tracked across six AI engines. Every piece scored on a 100-point authority system.

AI Content Engine

90 articles per month tailored to your business, each reverse-engineered from how AI engines source and cite information. Request specific topics or let our AI choose strategically. Published, distributed, and indexed automatically.

Average production time: 12 min / article

Citation Tracking

Real-time monitoring across ChatGPT, Google AI Overviews, Perplexity, Claude, Gemini, and Copilot. Know exactly when and where AI cites your brand.

Engines monitored: 6 AI platforms

Smart Dashboard

One interface for everything. Content performance, citation analytics, competitor benchmarks, and AI visibility scores updated in real time.

Data refresh rate: Real-time
Explore the full platform
app.aether-agency.co.uk/dashboard
Dashboard
Articles
Citations
Competitors
Brand Kit
Entity Profile
Settings
Visibility Score
74
Citations This Week
23
Articles Published
87
Competitor Gap
+12

Not another SEO tool with an AI label.

Typical AI / SEO Tools
× Repurposed SEO metrics relabelled as "AI visibility"
× Generic content with no brand voice
× No entity profile or identity layer
× Basic keyword tracking only
× No AI citation measurement
× Self-serve with no strategy support
Aether AI
Purpose-built for AI engine visibility
Brand voice & custom terminology baked in
Full entity profile management
100-point scoring on every article
Real-time citation tracking across 6 engines
Fully managed by a dedicated team

20+ features. Zero found anywhere else.

Every feature was built specifically for AI visibility. Not repurposed SEO tools — purpose-built GEO technology.

Content Intelligence

AI Content Engine

90 articles/month reverse-engineered from how AI sources and cites. Published, distributed, and indexed automatically.

100-Point Scoring

Every article graded across citation readiness, entity coverage, topical authority, technical quality, and freshness.

Freshness Scoring

Tracks content decay and auto-schedules refreshes so AI engines always see up-to-date material.

Topic Clusters

Articles organised in semantic clusters that mirror how AI models build topic authority and expertise signals.

Content Gap Analysis

Identifies topics your competitors rank for in AI responses that you don't — then creates content to close the gap.

Content Import

Import your existing blog posts and articles. We audit, score, and optimise them for AI visibility automatically.

Brand & Identity

Entity Profile

Build and manage your brand's AI identity — the way AI engines understand, categorise, and recommend you.

Brand Kit

Upload brand guidelines, tone of voice, and custom terminology. Every article matches your brand identity exactly.

AI Crawler Management

Control which AI crawlers access your content and how. Optimise crawl efficiency to maximise visibility signals.

Schema & Structured Data

Auto-generated markup designed to help AI engines parse, understand, and cite your content accurately.

Analytics & Tracking

Citation Tracking

Real-time monitoring across ChatGPT, Google AI, Perplexity, Claude, Gemini, and Copilot. Know when AI cites your brand.

Competitor Intelligence

See which competitors AI recommends, how often, and exactly which signals earned their citations.

Leads & ROI Tracking

Track AI-referred traffic, lead sources, and revenue attribution. Prove the ROI of your GEO investment.

A/B Citation Testing

Test different content angles and structures to see which formats earn more AI citations across each engine.

Smart Dashboard

One interface for everything. Content performance, citation analytics, competitor benchmarks, and visibility scores.

Distribution & Scale

Off-Site Placement

Strategic content distribution across third-party publications to build external authority signals AI trusts.

Multimodal Assets

Auto-generate images, infographics, and supporting visual assets that enhance AI content indexing and citation.

Team Collaboration

Multi-user access with role-based permissions. Your marketing team, content leads, and executives — all on one platform.

Automated Publishing

Articles are automatically published, indexed, and distributed. No manual uploads, no CMS wrangling.

API & Integrations

Connect Aether AI to your existing tools. CRM, analytics, CMS integrations via API and native connectors.

See all features in detail

Every article scored on 100 points. Nothing ships below 80.

Our proprietary scoring system evaluates every article across five critical dimensions before it goes live.

Most AI content tools generate articles and hope for the best. We score every piece against a 100-point framework that measures exactly what AI engines care about.

Articles scoring below 80 are automatically flagged for revision. The result: consistently high-quality content that AI engines trust and cite.

Citation Readiness 25 pts
Entity Coverage 20 pts
Topical Authority 20 pts
Technical Quality 20 pts
Freshness Signal 15 pts

Already have content? Import it. We'll tell you exactly what's working.

Don't start from scratch. Import your existing articles, and our scoring engine will audit every piece for AI visibility.

  • Import from WordPress, HubSpot, Ghost, or any CMS
  • Every article scored on our 100-point system
  • Colour-coded results: green (ready), yellow (needs work), red (rewrite)
  • Automatic optimisation suggestions for each article
  • Batch import — bring in your entire content library at once
92
How to Choose a Financial Adviser in 2025
Published 2 weeks ago · 2,400 words
67
5 Investment Strategies for Small Businesses
Published 3 months ago · 1,800 words
34
Our Company Update: Q3 Review
Published 8 months ago · 600 words
12
Ready
8
Needs Work
3
Rewrite

AI visibility is pointless if it doesn't drive revenue.

Track every lead, every conversion, and every pound of revenue that comes from AI-driven discovery.

AI Traffic Attribution

Know exactly how much of your website traffic comes from AI engines. Track visits from ChatGPT, Perplexity, Google AI, and more.

Attribution accuracy: Engine-level detail

Lead Source Tracking

See which AI-referred visitors convert into enquiries and leads. Understand which engines drive the highest quality prospects.

Tracking method: First & last touch

Revenue Attribution

Connect AI visibility to actual revenue. See the direct financial impact of your GEO investment with clear attribution reporting.

ROI visibility: Revenue per engine

Average clients see 3× visibility growth in 90 days.

Real results from real clients. Measured by AI citation frequency, not vanity metrics.

E-Commerce
12 74
AI Visibility Score (90 days)
+340% citation increase across 4 engines
Professional Services
0 #1
AI Recommendation Rank (60 days)
+520% organic enquiries from AI referrals
Multi-Location
0 68
AI Visibility Score (120 days)
Cited across 4/4 major AI engines
“Within 60 days, AI engines went from never mentioning us to recommending us as the top choice in our category.”
Managing Director — Professional Services Client
See all case studies

GEO is not SEO with a new name.

They share DNA, but the strategy, execution, and measurement are fundamentally different.

Traditional SEO GEO (Aether AI)
Goal Rank on page 1 of Google Be the AI-recommended answer
Content format Keyword-optimised blog posts Entity-rich, citation-ready articles
Tracking Keyword rankings & organic traffic AI citations across 6 engines
Success metric Page position & CTR Citation frequency & recommendation rank
Volume 4–8 posts per month 90 articles per month
Brand voice Often generic / templated Custom brand kit & terminology
Competition SERP competitor tracking AI recommendation competitor tracking
Time to results 3–6 months 30–90 days for first citations

90 articles. 6 engines. One team. From £999/month.

Everything included. No hidden fees. No long-term contracts. Cancel anytime.

That's £11.10 per article — compared to £150–300 per article from a freelance writer.

See full pricing & compare

Questions we hear most.

Yes. You upload your brand guidelines, tone of voice, and custom terminology during onboarding. Our AI content engine uses these to match your brand's exact voice. Every article is reviewed against your brand kit before publishing.
Completely. ChatGPT writes content. Aether AI writes content specifically engineered to be cited by AI engines. Every article is scored on a 100-point system, optimised for entity signals, published, distributed, and tracked for citations across 6 AI platforms. It's a full visibility system, not a writing tool.
We track citations across ChatGPT, Google AI Overviews, Perplexity, Claude, Gemini, and Microsoft Copilot. Our dashboard shows real-time data on when, where, and how often each engine mentions your brand.
Most clients see first AI citations within 30–60 days. Significant visibility improvements typically occur within 90 days. Unlike traditional SEO which can take 6+ months, GEO delivers measurable results faster because AI engines update their knowledge more frequently.
Yes. You can import existing articles from WordPress, HubSpot, Ghost, or any CMS. Our scoring engine will audit every piece against the 100-point framework and provide specific optimisation recommendations for each article.
There are no long-term contracts. You can cancel anytime. All content published during your subscription remains live and continues working for your brand even after cancellation.
Fully managed. After onboarding (uploading your brand kit and company details), our team handles everything: content creation, publishing, distribution, tracking, and strategy. You get a dedicated account manager and monthly strategy reviews.
Our ROI tracking system measures AI-referred traffic, lead source attribution, and revenue attribution. You can see exactly how much traffic, how many leads, and how much revenue comes from AI-driven discovery — broken down by engine.
14 Your Move

The brands that act first win. 800 million people are already asking AI for recommendations. The only question is whether they'll hear your name.